Couples have recently chosen fancy-cut diamond centre stones, sparkling rings, and complex settings. However, among all the inventive engagement ring designs available, some things remain constant, such as the most popular form.
When looking at an engagement ring, you're generally drawn to the shape of the centre stone initially. It's not surprise that as one of the most distinguishing features, it frequently takes centre stage. However, believe it or not, the metal has a significant influence on the visual look of the moissanite rings. For example, a rose gold ring can cast a warmer light within the centre stone than, say, a platinum band. However, according to our research, one metal reigns supreme: white gold. White gold is the most common engagement ring metal, with 45% of respondents owning one.
We discovered that 41% of respondents have this type, and it's not a new trend—rounds have long been the most popular engagement ring form. This argument is not just data-driven, but it is also supported by industry professionals. "The round-cut diamond is consistently the most popular engagement ring form," says Shannon Delany-Ron, CMO for online ring retailer James Allen, citing its timeless, adaptable, and dazzling appearance. A round-cut diamond is cone-shaped to maximise light return through the top of the diamond and looks beautiful in any setting. A classic is unbeatable. While round engagement rings are a common choice, a new cut is quickly becoming one of the most popular shapes.
Diamonds are a perennial favourite when it comes to the physical stone. After all, there's a reason the age-old De Beers tagline "A diamond is forever" is still widely used today. According to our research, a clear diamond appears in 85% of all engagement rings. 54% of those polled stated their ring has a clear diamond centre stone with side stones and/or accents, while 28% said it is a clear diamond solitaire.
However, diamonds are not the only gemstone of option. Ten percent of respondents indicated their engagement ring has a valuable stone other than diamonds. 28% indicated their ring contains a moissanite gem, a 9% increase since 2019. This could indicate that buyers are now looking for low-cost diamond alternatives with ethical and long-term benefits.
Finally, there is no scarcity of design ideas for engagement rings. While round-cut diamonds remain the most popular, more couples are experimenting with styles that are as one-of-a-kind as they are. Many of our customers want to show off more of their personality in their engagement ring, Delany-Ron says. People are less concerned with fitting into a mold' and more interested in a one-of-a-kind object that speaks to them and their loved ones.
The cut of a diamond refers to its symmetry, proportioning, and polish, which determines its brightness (read: sparkle and luminescence). The diamond form, on the other hand, is precisely what it sounds like: the stone's physical shape. And, believe it or not, there are many shape names that you may not be familiar with.
We've developed a thorough reference to the most popular diamond shapes as your go-to resource for all things engagement rings and diamonds. Here, industry professionals dissect typical diamond forms and provide design notes for each. A baguette diamond is simply a thin rectangle with an extended form. This diamond is commonly found in two cuts: straight and tapered. A straight baguette is perfectly rectangular, whereas a tapered baguette has inwardly angled edges. Because baguette diamonds are tiny, they are commonly utilised as side stones in ring settings.
Because of their elegance and sparkle, halo engagement rings have swiftly become a modern classic. Halos rings are made out of tiny diamonds that encircle the central stone, giving the impression of a larger, more dazzling centre stone. Oval diamonds are an excellent choice for maximising size and sparkle since they appear larger than round diamonds of the same carat weight and have a captivating glitter.
3 stone engagement rings are a unique engagement ring style that is symbolic of your love. These engagement rings have three stones that represent a couple's past, present, and future together. There are many stylistic choices to pick from when shopping for 3 stone engagement rings, whether you desire a round diamond flanked by pears or a deep blue sapphire accentuated by sparkling diamonds.
Opulent engagement rings are giving way to sleek minimalist engagement rings. Minimalist engagement rings highlight understated beauty with their slender bands and tiny diamonds. For the minimalist bride, geometric emerald diamonds are a popular choice. Choose an east-west diamond mounting for a genuinely fashionable minimalist engagement ring.
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